Graphics By Colour Tone: Design Conveying Messages with Colours
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Pale tones for “fantasy”, bright tones for “happiness”: the different uses of colour tones in design make a wide range of impressions on the viewers. This book is filled with ideas on how to convey a message instantly and grab the consumer’s heart with colour. Under the art direction of Kaori Takekawa, a Japanese colour coordination specialist, the content is divided in six colour tone categories: vivid and bright, soft and dull, strong and deep, light and pale, dark greyish, and light greyish.
ISBN 9784756252548. Pie Books.
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