New Program for Graphic Design, a

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This publication is the first communication-design textbook expressly of and for the 21st century. Three courses – Typography, Gestalt and Interface – provide the foundation of this book. Through a series of in-depth historical case studies and assignments that progressively build in complexity, A New Program for Graphic Design serves as a practical guide both for designers and for undergraduate students coming from a range of other disciplines. Synthesising the pragmatic with the experimental, and drawing on the work of Max Bill, György Kepes, Bruno Munari and Stewart Brand (among many others), it builds upon mid- to late-20th-century pedagogical models to convey contemporary design principles in an understandable form for students of all levels -- treating graphic design as a liberal art that informs the dissemination of knowledge across all disciplines. For those seeking to understand and shape our increasingly networked world of information, this guide to visual literacy is an indispensable tool.
ISBN 9781941753217. Inventory Press/D.A.P..
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  • SKU
    9781941753217
This publication is the first communication-design textbook expressly of and for the 21st century. Three courses – Typography, Gestalt and Interface – provide the foundation of this book. Through a series of in-depth historical case studies and assignments that progressively build in complexity, A New Program for Graphic Design serves as a practical guide both for designers and for undergraduate students coming from a range of other disciplines. Synthesising the pragmatic with the experimental, and drawing on the work of Max Bill, György Kepes, Bruno Munari and Stewart Brand (among many others), it builds upon mid- to late-20th-century pedagogical models to convey contemporary design principles in an understandable form for students of all levels -- treating graphic design as a liberal art that informs the dissemination of knowledge across all disciplines. For those seeking to understand and shape our increasingly networked world of information, this guide to visual literacy is an indispensable tool.
  • Author
    Reinfurt, David
  • Publisher
    Inventory Press/D.A.P.
  • Release
    September 2019
  • Binding
    pb
  • Format
    256 pages. 15 x 23 cm
  • Status for WholeSale
    o/s due 18/11/19 and more due 3/12/19
  • Status for Website
    available